Last night I attended the launch of the #WeLoveDurban campaign hosted by I Luv Durban and Ethekwini Municipality. My invite said I was identified as an integral part of the campaign as a social media influencer. The event was held at the Peoples Park Cafe.
Durban has been selected as a finalist amongst 33 other leading cities, for more information check out http://www.welovecities.org/durban.
This first of it’s kind media campaign will harness the power of social and digital media platforms like Facebook, Twitter and Instagram. Invited were top press, social media influencers, bloggers, micro bloggers and stakeholders to this event. And yes it was ok to be antisocial and tweet away with the free Wifi.
During the campaign the City hopes to make the public aware of the numerous projects implemented by the City to promote and encourage to move to environmentally friendly lifestyles.
So how can you vote for my awesome city :
1)Vote on the site http://www.welovecities.org/durban. (1 vote a day so vote everyday).
2)Submit suggestions on website to improve city with sustainability in mind.
3)Upload pics on Instagram with hashtag #welovedurban.
4)Twitter tweets and pics using #welovedurban.
The city with the most interactions with their We Love Cities webpage will win. So come on all those who love Durban! vote / tweet/ insta your pics and memories.
The winning city will be announced at the end of March 2014.